Life Interactive: Augmented Reality
Augmented Reality (AR) is taking the world by storm. Pokemon Go set the record for most app store downloads in a week.
We’ll head over to Next/Now – an amazing interactive studio – to check out how they use AR, mixed-reality, body-tracking and other cool tech for trade shows, public art installations like the Crown Fountain in Millennium Park, product launches, and street marketing. Join our experts as we explore new ways to use this technology that links the real and the digital worlds for design, commerce, games, and more, with case studies and hands-on demos.
Bring your smartphone or tablet.
Our Hosts and Presenters
NEXT/NOW is a creative technology agency that produces next-generation digital/physical experiences for world-class brands. We use natural user interfaces, gesture and motion interactivity, innovative display concepts, and breakthrough technology to create unforgettable moments of connection between people and organizations. www.nextnowagency.com
Tuesday February 21, 2017
1200 West Lake Street
Chicago, IL, 60607
6 PM Networking & Refreshments
6:30 PM Program
$10 for C3, APA, ASMP, and members of other collaborative organizations (see form below)
$20 general admission
Written by: mtanimura